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Getting beacon deployment right is the difference between success and failure. It involves art, organization and science. We distill what you need to know into ten critical success factors and discuss them with Siddharth Panigrahi of Gimbal, one of the most experienced engineers in this area. Sidd has worked on many of the biggest beacon deployments in the world, including three Super Bowls, SXSW, MLB's baseball stadiums and Citibank.